企业定位 与 合作愿景

Corporate positioning and vision for cooperation

Hainan Lira Jewelry Co., Ltd. focuses on the core competitiveness of precious metal smelting (purification) and gold refining (purification), and also engages in the sales of gold and silver products, jewelry manufacturing and wholesale, processing and sales of arts and crafts, etc. It has a full range of business and a long chain. We are in the Hainan Free Trade Port, connected to the global precious metals market. We have liaison offices in Dubai, Paris and Hong Kong, and a professional team to build a global service network dedicated to helping overseas precious metal suppliers enter the Chinese market.

        海南利芮珠宝有限公司以贵金属冶炼（提纯）、黄金精炼（提纯）为核心竞争力，同步布局金银制品销售、珠宝首饰制造与批发、工艺美术品加工销售等多元化配套业务，形成全链条运营优势，立足海南自贸港、链接全球贵金属原料市场，凭借在迪拜、巴黎、香港设立的专属联络处及专业服务团队，构建全球化服务网络，专注成为海外贵金属原料供应商进入中国市场的核心战略合作伙伴。

Our company will provide overseas raw material suppliers, brand owners and international trade partners with convenient, efficient and low-cost cross-border cooperation solutions to help clients precisely connect to China's duty-free consumption market, industrial agglomeration demand and export market, achieve seamless connection of raw material and finished product markets, continuously deepen cooperation between both sides, and achieve complementary advantages and win-win development.

       公司将为海外原料供应商、品牌商及国际贸易合作伙伴提供便捷、高效、低成本的跨境合作解决方案，助力客户精准对接中国免税消费市场、产业聚集需求与出口市场，实现原料与成品市场的无缝衔接，持续深化双方合作，实现优势互补、共赢发展。

       公司将充分发挥自贸港政策优势、成熟的加工能力、完善的配套业务与跨境服务体系，结合全球联络处及服务团队的近距离对接优势，深度借助海南旅游免税产业的蓬勃发展态势与中国贵金属消费市场的稳步增长——当前海南离岛免税市场持续向好，贵金属及黄金产品消费需求逐年攀升，叠加海南封关后产业聚集效应凸显、中国国内金银珠宝消费增速领先、出口市场潜力释放，市场需求呈现长期向好、持续扩容的态势，市场潜力巨大。

Our company takes advantage of the policy benefits of the free trade port, mature processing capabilities, complete business and cross-border service system, as well as the close connection advantages of global liaison offices and professional teams, combined with the rapid development of Hainan's tourism duty-free industry and the steady growth of China's precious metals consumption market - now Hainan's off-island duty-free market is getting better and better, The demand for precious metals and gold products is also growing. Coupled with the obvious industrial agglomeration effect after Hainan's customs closure, China's domestic consumption of gold and silver jewelry is leading in growth rate, and the export market has great potential. The market demand has been good and is still expanding.

Our company core positioning is: Taking advantage of the policy benefits of Hainan Free Trade Port, with precious metal smelting (purification) and gold refining (purification) as the core, build a full-chain cooperation platform of "raw material import - processing and transformation - finished product circulation - cross-border service", become the core hub connecting global precious metal raw material resources, International brand owners and the Chinese consumer market, and provide stable, compliant and efficient cooperation channels for overseas clients, Help them deepen their presence in the Chinese market and achieve sustainable development, while we ourselves become a professional and international cooperative enterprise with both strength and reputation in the field of precious metals.

      公司的核心定位是：依靠海南自贸港政策红利，以贵金属冶炼（提纯）、黄金精炼（提纯）为核心，打造“原料进口—加工转化—成品流通—跨境服务”的全链条合作平台，成为连接全球贵金属原料资源、国际品牌商与中国消费市场的核心枢纽，为海外客户提供稳定、合规、高效的合作通道，助力其深耕中国市场、实现可持续发展，同时推动自身成为贵金属领域兼具实力与口碑的专业化、国际化合作企业。